SMART – ELECTRIC SYMPHONY

IN THE CITY, THERE IS ONLY ONE ELECTRIC CAR THAT SETS THE TONE: THE SMART FORTWO ELECTRIC DRIVE. AND SMART DEMONSTRATED THIS WITH AN EXCITING MEDIA IDEA. WITH THE HELP OF TESLA COILS AND A DJ, THE LAUNCH OF THE NEW SMART ED BECAME AN "ELECTRIC SYMPHONY".

AWARDED WITH SEVERAL INTERNATIONAL AWARDS

AGENCY: BBDO BER;IN