WIR KAUFEN DEIN AUTO

“WIR KAUFEN DEIN AUTO.DE” IS PROBABLY NOT KNOWN FOR A VERY CREATIVE COMMUNICATION. BUT IT’S KNOWN FOR BUYING ANY CAR. YES, ANY CAR.

IN 2018 I HAD THE CHANCE TO SHOW OUR CLIENT THAT ADVERTISING THAT MAKES PEOPLE LAUGH SOMETIMES WORKS BETTER THAN ADVERTISING THAT SIMPLY REPEATS THE BRAND’S NAME OVER AND OVER AGAIN.

WITH OVER 67 MILLION VIEWS THE SPOT "MONIKA" MADE IT TO THE TOP OF THE YOUTUBE CHARTS.

AGENCY: BBDO HAMBURG